Don’t waste money you don’t have – on expensive courses you don’t need.

Each Brand-aid is a ‘do or die’ step towards transforming you, your idea, your passion and your business into a powerful, profitable brand.

Each Brand-aid is a culmination of over 35 years of experience helping some of the worlds biggest brands and smallest start-ups to find success.

How to begin building your brand now!

‘Products are made in a factory, but brands are created in the mind’

If you don’t create a powerful brand you won’t build a successful business! Without a brand, you’re just another business struggling to stand out from the crowd.

In this brand-aid I will show you –  why, when and how to start your new brand.


In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

How to create the perfect brand name

Get it wrong and you will regret it for years to come. 

Get it right and it becomes ‘the phrase that pays’!  Before anything else – logo, packaging, website or advertising – your business needs a name.


In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

How to identify your ‘real’ customer!

Who is your ‘real’ customer?  If you don’t know the answer, how can you possibly sell to them?

  • Don’t waste months, years and shed loads of money – chasing the wrong customers.
  • Stop losing out on new customers because they simply don’t know you exist.

In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

How to build a loyal following you can sell to!

Who cares if your brand exists or not?

Without an audience, you have no one to sell to. Without an audience, you have no business.  In the beginning, you’re simply a product no one knows and a name no one has ever heard of.

Learn how to grow a passionate and loyal following who will buy everything you sell.


In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

How to dominate your market

Positioning is everything in branding!

Try to appeal to everyone and you risk selling with no one.

Positioning focuses on making you unique and different from your competitors and uses that to define how you look, what you say, and how you do what you do.

In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

How to create a powerful brand story

Marketing tricks come and go but a powerful brand story grows and matures in the mind of the customer.

The brand story is one of the most important elements of any successful brand. What you do and how you say it.

People are inspired by ideas and stories, not product specs and spreadsheets.

  • To build a successful, profitable brand you need clear, compelling messages that inspire and spread like wildfire.
  • Remember ‘passion’ persuades and ‘clarity’ converts. You need both to be successful.

Without a powerful brand story no-one will listen to you for long!

In this lesson I will show how to create a powerful connection between customer and brand.


In this instant access digital product you will receive:

  • ‘Laser focused’ 20-minute tutorial video
  • Critical supporting study guide/workbook
  • Step-by-step action list

LIFE – has ‘if’ in it for a reason

This book is for everyone who needs a little inspiration and wisdom along the path of life.

If you are a student, a graduate, a shop assistant or a senior manager. If you have just been made redundant, just retired, a mother of 3 with a mortgage (and can’t remember the last time you had any time to yourself) or you are in a dead-end job, and life only exists between Friday night and Monday morning this book is for you.

This book is all about how to make the most of life’s opportunities.


“This book is an espresso for the soul. You need a fresh shot every morning”  – John Magee, Bestselling Author, Kindness Matters.