Welcome to my Brand-Aid series

Try to appeal to everyone and you risk connecting with no one. This section is all about how to position or reposition your brand.

After watching the video and completing the attached study guide and action list click the link at the bottom of the page to move onto the next step.

How to: Create a loyal following

Without an audience you have no one to sell to. Without an audience you have no business.


How to build a loyal following

Each study guide is a recap of the video above in more detail.

* Action List

6 essential steps to building your audience.

* NEW – 8 Steps to building your brand on Instagram – Ebook

How to make your brand irresistible on Instagram

* Resources library

Here is my list of resources and links of free online tools that will make life a hell of a lot easier for you.